More information about Activision and its products can be found on the company's website, Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Blizzard's expectations, plans, intentions or strategies regarding the future, including statements with respect to the future of the interactive entertainment industry and the future performance of Activision's Call of Duty franchise, are forward-looking statements that are not facts and involve a number of risks and uncertainties. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.Īctivision Publishing is a subsidiary of Activision Blizzard which maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. Headquartered in Santa Monica, California, Activision Publishing, Inc. We are committed to helping everyone connect, compete and improve their game, Call of Duty style." "And while the franchise continues to set records, our fans still seem to want more, demonstrated by our record setting start on Call of Duty Elite. But every year, new people are drawn into Call of Duty," said Eric Hirshberg, CEO of Activision Publishing. Core gamers love it, as our stellar reviews show. "Call of Duty has become that rare entertainment franchise that transcends its own genre. By comparison, the premium subscription services of Netflix, Hulu Plus, Sirius XM and Xbox LIVE, did not reach one million paid subscribers until almost one year after launch. Our Call of Duty Elite is one of the fastest growing online services ever with more than six million players registered since its launch Novemand over one million premium subscriptions sold to date. "Call of Duty as an entertainment franchise has made an indelible mark on popular culture and its broad and continued success is further validation that audiences increasingly value interactive experiences over passive experiences.Ĭall of Duty is now amongst that rarified group of sustained franchises like "Star Wars", "Harry Potter", "Lord of the Rings" and the National Football League (NFL) that attract or engage tens of millions of people every year or every new release. "Engagement of our Call of Duty audience continues to rise around the world" said Bobby Kotick, CEO of Activision Blizzard.
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